We are seeking a dynamic and experienced Senior Product Marketing Manager to join our team. In this role, you will be responsible for defining the product messaging, positioning, and go-to-market strategies for our cutting-edge cybersecurity solutions.
What you’ll do
- Develop and execute comprehensive product marketing strategies, including messaging, positioning, and go-to-market plans for new product launches and existing offerings.
- Create compelling product content, including presentations, data sheets, white papers, web content, and sales enablement materials.
- Collaborate closely with product management, sales, and engineering teams to ensure alignment on product vision, roadmap, and market needs.
- Conduct market research and competitive analysis to identify market trends, customer needs, and competitive landscapes.
- Drive demand generation activities, working with marketing communications to develop campaigns and programs that generate leads and pipeline.
- Present product information and roadmap updates to internal teams, partners, and customers.
- Support sales teams with training, tools, and resources to effectively articulate product value and differentiate our solutions.
- Measure and analyze the effectiveness of product marketing initiatives, using data to optimize strategies and achieve business objectives.
What you bring
- Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
- 7+ years of experience in product marketing, with a focus on cybersecurity products or solutions.
- Strong understanding of cybersecurity market trends, technologies, and competitive landscape.
- Proven track record of successfully launching and growing B2B software products.
- Excellent written and verbal communication skills, with the ability to articulate complex technical concepts to both technical and non-technical audiences.
- Demonstrated ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels.
- Strategic thinker with a strong analytical mindset and problem-solving skills.
- Self-starter with a passion for innovation and a desire to make a significant impact.
At Menlo Security, we are committed to fostering a diverse and inclusive workplace. We encourage applications from all qualified individuals, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
