About Our Client:
Our client, a leader in electronics design & test and measurement solutions for engineers, scientists, and technicians globally, is looking for a Technical Marketing Manager to join their team. This is a 100% remote position and can be done anywhere in the United States.
What You’ll Be Doing:
- Develop compelling messaging and positioning for Tektronix products and solutions.
- Collaborate with product management, engineering, and sales teams to understand market needs and product capabilities.
- Create high-quality technical content including white papers, application notes, presentations, videos, and website copy.
- Plan and execute product launches, ensuring successful market adoption.
- Support sales enablement with training materials and tools.
- Represent Tektronix at industry events, conferences, and webinars.
- Analyze market trends and competitor activities to identify new opportunities.
- Manage and optimize digital marketing campaigns to drive lead generation and engagement.
What You Need To Be Successful:
- Bachelor’s degree in Electrical Engineering, Computer Science, Marketing, or a related technical field.
- 5+ years of experience in technical marketing, product marketing, or a related role within the electronics test and measurement industry.
- Strong understanding of electronics test and measurement principles, instruments, and applications.
- Proven ability to create engaging technical content for various platforms.
- Excellent communication, presentation, and interpersonal skills.
- Experience with digital marketing tools and analytics (e.g., Google Analytics, HubSpot, Salesforce).
- Ability to work independently and collaboratively in a fast-paced environment.
- Familiarity with agile marketing methodologies is a plus.
- Willingness to travel occasionally (up to 20%).
Benefits and Perks:
- Competitive salary and benefits package.
- Opportunity to work with a global leader in innovation.
- Remote work flexibility.
- Professional development and career growth opportunities.
How to Apply:
If you are a passionate and experienced Technical Marketing Manager looking for a challenging opportunity to make a significant impact, we encourage you to apply!
